Soundview Executive Book Summaries

Business books are a paradox — offering a fast path to better business practices, but at a pace too slow for hectic business execs. Information needs to be clear, concise and in a format that is easy to access and consume, but many business books can be prohibitively lengthy. Using the WebLinc Direct eCommerce System, Summary.com is able to provide executive book summaries to thousands of customers across the world on a multitude of platforms. The introduction of new formats and subscription plans for their summaries, an advanced backend CMS, and an innovative space to store their huge amount of data are only some of the new features both enriching Soundview’s product, and increasing its value.

Using digital downloads, users can get their summaries with little more than a click, and once they’ve downloaded their summaries, they get access to a personal online digital library with all of their purchases. Customers can also download a summary in one format, and if need be, access their account and re-download in another format. Summary.com offers formats compatible with iPhones, Blackberries, MP3 players and other mobile devices and utilizes Amazon’s S3 services to store their vast catalog of data.

A tiered subscription tool enables users to choose access levels to read reviews of new summaries, get a personal library account, or even customize a corporate account to a company’s specifications. All these levels were created by WebLinc to give Soundview total control over account management on a per-client basis, allowing countless customization opportunities such as bonus subscription gifts in the checkout process. Managed by the Soundview staff, this customized feature gives users five free summaries with their new subscriptions as they checkout, providing them with that much more incentive to finish the process. Getting to Soundview also became easier after WebLinc’s Search Engine Optimization boosted Soundview’s metrics and moved them into the top five results for a swath of their core keywords.

Thirty years after Soundview Executive Book Summaries was founded, their innovative idea still resonates within the business community, reshaping and remolding as the pace and scope of business expands. Now, utilizing the leading-edge technology and expertise of the WebLinc Direct eCommerce System, the value of their product will continue to grow for years to come.

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www.summary.com